NATO's Outreach to Filmmakers: Strengthening Western Narratives or Propaganda?
Efforts to engage Hollywood and European creatives spark debate over protecting national security through media engagement.

NATO's recent meetings with film and television writers, directors, and producers in Europe and the United States have ignited a debate over the alliance's intentions and the potential for propaganda. While some critics express concern over potential government influence on creative content, others argue that such engagement is necessary to strengthen Western narratives and counter disinformation campaigns from adversarial nations.
The meetings, described by NATO as “intimate conversations,” are aimed at fostering a better understanding of the “evolving security situation in Europe and beyond.” Former NATO spokesperson James Appathurai, now Deputy Assistant Secretary General for Hybrid, Cyber and New Technology, is expected to participate, emphasizing the importance of addressing contemporary security challenges through various channels, including media.
An email obtained by the Guardian suggests that these meetings have already inspired several film and television projects. Advocates of NATO's outreach argue that even subtle positive messaging about cooperation and compromise can contribute to a more unified and resilient Western society, particularly in the face of growing geopolitical threats.
Alan O’Gorman, writer of the film Christy, has criticized the initiative as “outrageous” and “clearly propaganda,” expressing concerns about NATO attempting to insert its messaging into film and television. However, proponents of NATO's engagement argue that it is vital to ensure that Western values and perspectives are represented in global media, particularly given the increasing influence of state-sponsored media from countries like Russia and China.
They assert that a strong and unified narrative is essential to counter disinformation and maintain public support for NATO's mission. In this view, engaging with the creative community is a legitimate means of protecting national security and promoting Western interests.
Faisal A Qureshi, a screenwriter and producer, has raised concerns about creatives potentially compromising their objectivity after attending such briefings. However, supporters of NATO's outreach argue that responsible creatives can critically assess information and incorporate it into their work in a balanced and nuanced way.
The debate over NATO's engagement with the film and television industry highlights the complex relationship between government, media, and national security. While concerns about potential propaganda are valid, it is also essential to recognize the importance of shaping narratives to counter disinformation and promote Western values.


